VISION
SOCEANA seeks to generate social good by creating a vibrant community of volunteers, nonprofits, philanthropists and corporations. Sixty five million Americans volunteer every year, whether this be at local hospitals, educating children in underprivileged areas, or providing medical support through NGOs in other continents. Altruism comes naturally to Americans, and we collectively give $250 billion in charitable contributions directly or indirectly. Soceana is an attempt to integrate these two forms of doing good using social media technologies and a novel social currency — philas. Through Soceana, both volunteers and donors will have access to a simple and easy-to-use interface where they can work together to generate social good. Corporations and nonprofits can leverage this community to multiply the impact of their investments and efforts. The new social currency – philas – will enable donors to make pledges with conditions for volunteers to meet. Each volunteer will earn philas for the hours contributed. The volunteer can then choose to gift it to a charitable organization, thereby unlocking the funds pledged by the philanthropist. The increased impact through this novel method incents the volunteers to give more time; the gamification and the collective efforts make it fun to do social good. We believe that the ability to direct the funds purposefully would attract more philanthropists to commit more dollars to causes they care about. Soceana has a patent-pending for the unique methods it has developed to implement this novel system for generating social good. We are currently working with financial institutions to deliver a seamless system that works across corporations and nonprofits.
The new social currency – philas – will enable donors to make pledges with conditions for volunteers to meet. Each volunteer will earn philas for the hours contributed. The volunteer can then choose to gift it to a charitable organization, thereby unlocking the funds pledged by the philanthropist. The increased impact through this novel method incents the volunteers to give more time; the gamification and the collective efforts make it fun to do social good. We believe that the ability to direct the funds purposefully would attract more philanthropists to commit more dollars to causes they care about.
Soceana has a patent-pending for the unique methods it has developed to implement this novel system for generating social good. We are currently working with financial institutions to deliver a seamless system that works across corporations and nonprofits.
Millennials are increasingly driven toward both products and employers that promote social impact. Reputation Institute shows 73% of consumers strongly desire more long-term CSR. Gallup shows 70% of workers feel disengaged. Soceana is the game-changer; both mobile and web tools have been created through Soceana to address this change by helping companies better manage and promote social good. Soceana creates a central hub for key data analytics, personalized skills-based matching, and an engagement platform. It’s almost like a Facebook with its employee-led event planning and photo-upload features meets LinkedIn with its messaging and professional development all tied together with data analytics to create a unique product in a thriving space. Soceana will truly improve brand loyalty, increase employee satisfaction, and generate social good.
On the other side, Impact Investing is gaining ground as social conscience increasingly drives consumer preferences and technology enables increased transparency of the social impact of corporate strategies across the world. This investment style combines financial and social returns, and is broader in scope than socially responsible investing and corporate social responsibility. It encompasses investments by corporations, nonprofits, mutual funds and philanthropists, and makes these impact investors the visible hand of the market for social good.
Please read the White Paper – Corporations the Visible Hand of Social Good – for an elaboration.
